Make it easy for the right clients to find and contact your firm.
People often compare several firms before they reach out. We help your firm show up in local searches and AI answers, look credible, and respond quickly, with ad copy written with attorney advertising rules in mind.
New website or full redesign, included with any package.
People check you out before they call.
A referral or a search gets them to your name. What they find next decides whether they reach out.
- Comparing several firms at oncePeople looking for an attorney often contact more than one firm. A slow reply can mean they move on.
- In court or with a clientYou can’t always pick up. Inquiries shouldn’t sit until the end of the day.
- Advertising has rulesAttorney advertising is regulated. Your marketing should be written with those rules in mind, with no promises about outcomes.
Visible, credible, and easy to contact.
We set it up, keep it current, and fix what breaks. You practice law.
Practice area pages
A clear page for each practice area, in plain English, with no promises about outcomes and no “specialist” or “expert” labels.
Local pages
Pages for the communities your firm serves, so local searches have a page to land on.
Google Business Profile & AI search
Your profile managed and kept current, plus schema, llms.txt, and Bing setup so AI tools can understand your firm.
Reviews
Review requests set up the way your firm approves, so your Google profile stays current.
Google ads
Local Services Ads where your firm qualifies and Google Search ads, with ad copy written with attorney advertising rules in mind.
Privacy-minded intake
A missed-call text-back or an intake chat that collects only what’s needed to follow up, and in Partner, an AI receptionist. It doesn’t give legal advice.
A page for every practice area and community.
People search for a kind of help in a place, like “estate planning attorney Barrington.” A clear structure gives Google and AI tools a page that answers each search.
- A page for each practice area
- Attorney bios without “specialist” or “expert” labels
- Local pages for the communities you serve
- Disclaimers where your firm needs them
There’s no set page count. How we plan your website →
Find your starting point
Every package includes a free new website or redesign. We’ll confirm the right fit on your strategy call.
Essentials
Clients find you by referral, then look you up. You want a strong Google profile, fresh reviews, and a site that builds trust.
Growth
You want more new inquiries: Local Services Ads where your firm qualifies, Search ads, practice area pages, and a text-back when a call goes unanswered.
Partner
You want an AI receptionist, automated follow-up, and intake that connects to your CRM and calendar.
The same playbook, at work for a local client.
A cleaning business, not a law firm, but the same approach to being found and chosen. We’ll never pad the numbers.
No Stress Cleaning Service
- Full WordPress redesign, 23 pages
- Service + city page structure
- LocalBusiness schema + llms.txt for AI search
- Google & Bing sitemaps, Search Console + Bing Webmaster Tools
- Outdated pages noindexed + redirected
- New page titles + meta descriptions
No Stress Cleaning Service is a Crystal Lake cleaning company we build and market for. Different trade, same playbook. Read the case study →
Straight answers
Still have questions? We’d rather talk them through with you than bury them in fine print.
Is AI intake safe for a law firm or therapy practice?
We take a compliance-aware approach. Intake is designed to collect only what’s needed, sensitive details are handled with care, and advertising copy is written with attorney advertising rules in mind. We’ll tailor the setup to your practice on the call.
Can you run ads for a law firm?
Yes. For attorneys, ad copy is written with attorney advertising rules in mind, and we keep promises about outcomes out of it.
Will our website call us specialists or experts?
No. We keep “specialist” and “expert” language and promises about outcomes out of your marketing, and your firm has the final say before anything goes live.
Do you give legal or ethics advice?
No. We’re a marketing company, not a law firm. We write with attorney advertising rules in mind, and your firm decides what runs.
Do the packages include ads?
Growth and Partner include managing your Google and Facebook ads. Essentials doesn’t include ads.
Is the website really free?
Yes. A new website or a full redesign is included with any package: Essentials, Growth, or Partner. There’s no set page count. We look at what you have now and where you want to be, then plan the site around that. We’ll walk you through all the terms on your strategy call.
Let’s talk about how people find your firm.
Book a free strategy call. We’ll look at how your firm shows up on Google and AI search today and show you what we’d fix first. Your new website is included with any package.
- We look at what you have now and where you want to be.
- We check how you show up on Google and AI search today.
- We recommend the package that fits and how your site should be structured.
Tell us about your business
We’ll reach out to set up your call.
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